FIELDVIEW COMMERCIAL LEAD
Company: Bayer US LLC
Location: Seattle
Posted on: November 4, 2024
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Job Description:
Description At Bayer we're visionaries, driven to solve the
world's toughest challenges and striving for a world where 'Health
for all Hunger for none' is no longer a dream, but a real
possibility. We're doing it with energy, curiosity and sheer
dedication, always learning from unique perspectives of those
around us, expanding our thinking, growing our capabilities and
redefining 'impossible'. There are so many reasons to join us. If
you're hungry to build a varied and meaningful career in a
community of brilliant and diverse minds to make a real difference,
there's only one choice. Fieldview Commercial Lead YOUR TASKS AND
RESPONSIBILITIES As Bayer Crop Science's digital farming arm, we
advance regenerative agriculture and technology breakthroughs using
the latest agronomic science, data science, engineering, and
real-world farming experience. With groundbreaking technologies
like Climate FieldView and our ForGround regenerative agriculture
platform, our team is a part of some of the most important
advancements inag. As the Fieldview Commercial Lead, you are
creating a vision fostering an entrepreneurial spirit to drive
innovation in Digital Farming. You are a business pacesetter that
is responsible for identifying, evaluating, and implementing
strategies to capture value from FieldView as a product for
farmers. Your primary focus is on maximizing the return on
investment and ensuring that the organization captures as much
value as possible from FieldView. Business Owner: Contribute to
FieldView Platform development by identifying future product and
business growth opportunities that influence the ARTs, shaping
product vision and road map. Provide input for budget, business
case development, on top of measures of success. Validate product
increment and deliverable, review trade-off and organization focus.
Engage with stakeholders to communicate advancements. Market Access
and Distribution: Assess and analyze go-to-market approach incl.
market and customer segments to optimize distribution channels and
market access strategies enabling higher penetration, higher
retention, lower customer acquisition costs, and greater value
capture. Channel Activation: Ensure field level implementation of
customer strategy. Actively support channel management, product
position and demand generation. Ensure implementation of
order-to-cash, customer service, and technical support across RTMs.
Pricing Strategy: Develop and optimize pricing models to ensure
that the organization captures the maximum value from its products.
This involves conducting market research, competitive analysis, and
understanding customer willingness to pay. Value-based Selling:
Collaborate with BCS (or RTM Partner) sales and marketing teams to
ensure field level implementation by communicating and
demonstrating the FieldView value proposition. This involves
crafting messaging and sales strategies emphasizing the value
delivered to all BCS (or RTM Partner). Negotiation and Contract
Management: Work with legal and finance teams to negotiate
agreements that ensure the organization captures the appropriate
value from its offerings. This includes terms related to pricing,
royalties, and revenue sharing. WHO YOU ARE Bayer seeks an
incumbentwho possesses the following: Required qualifications A
bachelor's degree in a relevant field such as business, finance,
economics, or a related discipline. Strong analytical abilities for
assessing financial data, conducting market research, and
performing cost-benefit analyses. Proficiency in financial modeling
for evaluating the potential value of different business
initiatives and strategies. A solid understanding of BCS business
operations, industry trends, and market dynamics for identifying
value creation opportunities. Ability to manage projects
effectively, ensuring that value capture initiatives are executed
efficiently
Keywords: Bayer US LLC, Renton , FIELDVIEW COMMERCIAL LEAD, Other , Seattle, Washington
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