Senior Marketing Manager, Solutions and Operations
Company: ENGINEERINGUK
Location: Seattle
Posted on: October 30, 2024
Job Description:
Senior Marketing Manager, Solutions and OperationsEmployer:
Expedia GroupLocation: Seattle, Washington, United StatesSalary:
USD 155,000.00 - 217,000.00; potential up to USD 248,000.00 based
on performanceClosing date: 14 Nov 2024Expedia Group brands power
global travel for everyone, everywhere. We design cutting-edge tech
to make travel smoother and more memorable, and we create
groundbreaking solutions for our partners. Our diverse, vibrant,
and welcoming community is essential in driving our success.Why
Join Us?To shape the future of travel, people must come first.
Guided by our Values and Leadership Agreements, we foster an open
culture where everyone belongs, differences are celebrated and know
that when one of us wins, we all win. We provide a full benefits
package, including exciting travel perks, generous time-off,
parental leave, a global hybrid work setup, and career development
resources, all to fuel our employees' passion for travel and ensure
a rewarding career journey.Introduction to teamOur Corporate
Functions are made up of teams that support Expedia Group,
including Employee Communications, Finance, Legal, People Team,
Inclusion and Diversity, and Global Social Impact and
Sustainability. We are seeking an experienced marketing leader with
over 10 years of expertise in CRM ecosystems and data-driven
strategies to join the Operations and Solution team at Expedia
Group. This role will be pivotal in aligning cross-functional teams
to execute high-impact solutions, from loyalty programs to brand
transformations, while driving top-line growth and enhancing
customer experiences.In this role, you will:
- Familiarity with Salesforce Data Cloud to help guide, analyze
and create strategies for campaign support and optimization.
- Lead in cross-business and segment needs sharpening the
strategy and uncovering the mechanics needed to execute for the
operations and solutions team.
- Foster cross-functional partnerships with analytics, marketing,
engineering, and business teams to align marketing efforts with
business goals and enhance customer experience.
- Document project evolution and impact to timelines, managing
and identifying issues and obstacles to complete the project.
- Create playbooks for new, repetitive initiatives allowing the
team to scale quicker and reduce issues that impact our
travelers.
- Support designing solutions and initiatives that are aligned
with business strategy to improve the top-line revenue.
- Effectively distill complex information into concise and
impactful outputs, providing clarity in high-ambiguity situations
with VP+ leaders.
- Identify business challenges and opportunities for improvement
and solve for them using analysis to make strategic or tactical
recommendations.
- Help build targeted insights to inform the design and
development of new customer experiences.
- Execute tasks and/or provide data to support implementation of
holistic solutions.
- Provide comprehensive insights into complex systems, expertly
navigating each to deliver incisive analysis and innovative
solutions.Experience and qualifications:
- 10+ years' experience working in digital marketing with a focus
on CRM ecosystems.
- Ability to work well in fast-paced, ambiguous environments and
adapt quickly to changing priorities.
- Experience with structuring customer and business problems and
solutions.
- General knowledge of CRM tools like SFMC or similar.
- Basic understanding of data concepts like relational data and
data transformation.
- The ability to communicate effectively with both technical and
non-technical stakeholders.
- Proficiency with productivity software such as Excel,
PowerPoint, Confluence, and Jira.
- Experience with data security and privacy laws.
- Self-starter who enjoys taking on challenging problems and
operationalizing solutions.
- Strong commercial acumen and the ability to simplify and
communicate complex concepts.The total cash range for this position
in Seattle is $155,000.00 to $217,000.00, with the potential to
increase based on performance. Starting pay will vary based on
multiple factors, including location and individual
qualifications.Accommodation requestsIf you need assistance with
any part of the application or recruiting process due to a
disability, please reach out to our Recruiting Accommodations
Team.Expedia is committed to creating an inclusive work environment
with a diverse workforce. All qualified applicants will receive
consideration for employment without regard to race, color,
religion, gender, gender identity or expression, sexual
orientation, national origin, genetics, disability, age, or veteran
status.
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Keywords: ENGINEERINGUK, Renton , Senior Marketing Manager, Solutions and Operations, Executive , Seattle, Washington
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